Alright…I know these photos have absolutely nothing to do with today’s topic – other than it’s about blogging and these are blog photos haha but I’ve been meaning to write this post for some time now & these photos turned out fun so here we are 🙂
Something I get asked ALL THE TIME is how to make money blogging! And I’ve also been approached by so many people who don’t even know that blogging, being an influencer, whatever you do with your creative space, even generates income! Which is totally fine and I don’t blame you. Although this industry has been around for some years now…it’s also SO NEW. And it’s really being invented and changed as time goes. So many things about this business have changed since I started blogging myself, and I know that I will have to keep learning and adapting each year as it expands.
Now with this post, I am only going to be sharing my personal experiences and things I’ve learned along the way. I am no expert, but I know how hard it was to start off in the beginning and have zero clue what you are doing so I am more than happy to share what has worked for me!
Another thing to keep in mind, if you are blogging solely for the money aspect or to be ‘popular on Instagram’, I would really think again on starting the journey. There are SO many more fulfillments in this and those things don’t come along for everyone, although they are possible. Also, people are smart! They can read right through your intentions, so if they aren’t pure, at some point they will catch on. It also takes tons, I mean tons, of hard work and dedication before any amount of money starts to come in. It definitely does not happen over night and again, not every one gets to that point! I’ve seen tons of girls who do it solely because it’s what they LOVE, but it isn’t their job. And they are happy! When I first started, my plan was to become a hairstylist and to just blog for fun on the side and that was my goal! It evolved into so much more for me and I’m so grateful, I wouldn’t have it any other way. Yet, even if it never grew, I would have kept blogging either way. I did get very blessed – along with working really hard, networking like crazy, and never giving up.
ANYWAYS, now on to how it all works!! Hopefully this helps those of you struggling or interested get some clarity and inspiration to keep doing what you are doing and chase after your dreams ❤
Ways to generate income:
Affiliate Networks –
This is what came first for me! There are tons of ways to become an affiliate nowadays and what this basically means is you generate income with commissions.
When I first started, I joined ShopStyle Collective which is amazing! At the time, they paid per click which means you get a small amount of money each time someone clicks on your link. Like a couple cents. But they do add up over time, and the more clicks / sales, the more your click rate increases! They also just rolled out a new feature where you can apply to work on commissions instead meaning you get a percent of each sale made, nothing from clicks! Either way works great, and really depends on your audience! Do they tend to just click around but don’t generally purchase? Or do they shop til they drop? ShopStyle Collective is amazing and such a great way to start since you don’t have to apply to join, you just sign up!
After blogging for awhile, I decided that I wanted to apply for rewardStyle, which is a similar concept! You may recognize the brand “LikeToKnow.It” which is run by rewardStyle! They pay commission based only – so each brand sets their percentage with rS and each time you make a sale, you get that percent! With this network, you do have to apply, and in some cases I’ve heard it can take a few times until you get accepted! They also have some requirements like blogging for at least 6 months and things like that. But I’ve loved being a part of rS and LTKit!
Apart from these networks, there’s also a bunch of companies / brands that have their own networks like Amazon and Lulus! I personally couldn’t not juggle a bunch of different networks, but I know a ton of girls that do! Maybe someday haha. Any website you’d like to be an affiliate for, you can usually scroll to the bottom of their site and search for something that says ‘affiliates’ and it will tell you how to join!
I personally haven’t implemented this into my site because I just simply don’t know enough about it. I would want to run ads very organically and not have a bunch of random stuff on my site haha. But, you can add ads to your website and this is also a way to generate small income off of clicks! The way I know how is through Google Adsense!
Campaigns + Sponsored Content + Brand Relationship –
This is my number one favorite way personally! (And also where 90% of my income comes!) Building relationships with brands and creating content for them is so fun in my opinion. I love to be a part of specific campaigns. For example, last month I was a part of a Bobbi Brown campaign highlighting your girl crush so I got to take a fun photo with my mom and highlight her! Those types of projects bring me so much joy! It also lets you be as creative as you want and it’s been fun challenging myself to try new things or to try to be more unique with my photos! Opportunities like this generally come through email – whether the brand reaches out to you, or you reach out to the brand. Occasionally I have built relationships over Instagram DMs with brands as well! Sponsored content can be Instagram stories, Instagram posts, YouTube videos, blog posts, really anything! And you have different rates for each depending on your reach, following, engagement, community, page views, etc!
Brand & Influencer Marketing Platforms –
There are tons of platforms / networks, (whatever you want to call it), that connect brands with influencers. These are quick ways to apply for campaigns and connect with new brands! This is also a way I have built brand relationship discussed above!
Some of my favorites are:
But there really are TONS out there! These ones just seem to be the ones that I have connected with my favorite brands on and that seem to agree to my rates! Not all sites will pay, so there are some other sites for beginning bloggers that have fun product for post partnerships like Octoly!
Hopefully these things help provide you guys with some clarity when it comes to social media influencing or blogging! If there is ANY other questions you have, comment below and lets keep this conversation going! I’ll be sure to reply to any additional questions you have! I love to be an open book with you and I don’t hold anything back – I just want to be your friend! So ask away 😊
Other blogging related posts I’ve done:
Remember to comment any additional questions below! All my love to you guys!
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Photos x Karli Goetz